Retailers using StoreTech’s analytics alongside in-store data have seen measurable improvements in performance.
Moss Bros achieved a 6% uplift in sales by gaining clearer visibility into traffic, conversion, and store performance.
Tagmax and StoreTech combine product-level visibility with real-time footfall analytics to help retailers understand demand, improve conversion, and optimise store performance.
Retail Decisions Shouldn’t Rely On Guesswork
Retailers often lack clear visibility into what’s happening in-store. While tagging solutions provide product-level visibility, many teams still struggle to connect this with customer demand and overall store performance.
Without integrated retail data:
- Sales are reviewed after the fact
- Store performance is difficult to compare
- Missed opportunities go unnoticed
- Staffing and execution aren’t aligned to demand
From Product Visibility to Store Performance Insight
Tagmax enables product-level visibility through tagging technology. StoreTech builds on this by delivering real-time insight into customer traffic, conversion, and store performance.
Together, this gives retailers a clearer understanding of:
- How customer demand varies by location and time
- Where sales opportunities are being missed
- How stores are performing across an entire estate
Turn Retail Data into Measurable Performance Improvements
By implementing an integrated retail analytics solution, you can move from reactive reporting to proactive store management:
- Track footfall and conversion in real time
- Identify missed sales opportunities instantly
- Align staffing and store execution with demand
- Compare performance across locations
- Make faster, data-driven decisions
Built for Retail Teams Across Your Business
Our analytics platform provides tailored insights for different roles within your business
Store teams – Improve daily execution and responsiveness
Area managers – Compare performance across stores
Head office – Make strategic decisions with confidence
Speak to a Retail Analytics Expert
Discover how combining product visibility with real-time store analytics can improve performance across your retail estate.
Frequently Asked Questions
What is in-store analytics?
In-store analytics refers to the process of collecting, analysing, and interpreting data related to customer behaviour and interactions within a physical retail store. It involves using various technologies and tools to gather information on aspects such as foot traffic, customer demographics, buying patterns, and interactions with products and displays.
Why is in-store analytics important for retailers?
In-store analytics provides valuable insights to retailers about how their customers behave and make purchasing decisions within the store. By analysing this data, retailers can optimise store layouts, product placements, pricing strategies, and marketing efforts to enhance the overall customer experience, increase sales, and improve operational efficiency.
What types of data are typically collected in in-store analytics?
In-store analytics involves collecting various types of data, including:
- Foot traffic
- Dwell time
- Heatmaps
- Conversion rates
- Product interaction
- Transaction data